
Snow Commerce l Spring Co-op 2023
Snow is a full-service partner that drives amazing eCommerce solutions & customer experiences. I searched for images for marketing campaigns like newsletters, stock libraries, and social posts. Other tasks I worked on included conducting flat lays through photoshop or photography. Regarding photography, I collaborated with other team members to develop mood boards and oversaw production from retouching to editing to delivery for the client.
Skills
Newsletter Creating
Marketing assets & banners
Product Photography
Photography touch-ups
Figma
Adobe Photoshop, Lightroom, After Effects
Clients I worked with:
*For mockup use
*For mockup use
Stock Library Creation
I developed a stock library to be used for different brands. These images will help the company use photos for social use or other promotion use. Due to my work and time they will expand the library across other brands as well.
Brands in the Stock Library
I researched the brands’ social media platforms to comprehend their brand better and understand what words to use to minimize my search results.
Key Words: Joyful, Young, Happy, Family, Bright
Key Words: Young, Bright colors, Loungewear, Lazy
Key Words: City, Streetwear, Grunge, Graffiti, Subway
Key Words: Streetwear, Clean, Cool, Urban, Hiphop
Key Words: Farm, Outside, Sunny, Fields, Rustic, Rural
Example of images in the libraries and how some of the brands overlap.
Product Photography
I took part on different product photography projects, both in and outside of house. I worked with models, the sunlight, and creating flat lays in house for different social media use for brands like Yellowstone, Survivor and Garfield marketing.
Website Banners and 404 Pages
Social Media Posts
Behind the scenes of a Survivor photoshoot.
A Pepsi social media post for Snow’s internal use.
A stop motion video from the Garfield photoshoot.